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Creative Solutions You Want.
Quality You Deserve.

Creative Solutions 4 Flooring & Design

My name is Lee Esser, and I have been in the flooring industry for over 20 years. Being a local resident most of my life, I wanted to give back to the community somehow. I want to offer homeowners and remodelers within the Madison area an experience that’s unique. Thus, CS4 Flooring was created. As a family-oriented grandfather, it’s easy to see clients as more than customers I do business with. They are people with families and lives, so providing a place for clients to rely on and trust to do their business with is my top priority.

Within my many years in flooring, I have worked extensively with realtors, developers and contractors, as well as with property management companies and home owners. I am thrilled to be able to implement high ethical standards for my business strategies. Likewise, I’m proud to offer affordable alternatives for many environmentally-friendly products.

Whether you’re remodeling the floor in a small room or revamping an entire kitchen, this process can be overwhelming. CS4 is a one-stop-shop. Our full-service showroom displays all types of flooring. We’ll even do the installation. But, it is the customer service that gives that unique experience to set us apart from the big box stores. We are with you through the entire experience to ensure your expectations are exceeded. Let us help with some of the biggest and most complex decisions you may ever have to make.


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Frequently Asked Questions, Answered!

Getting Started

A guide through new floor shopping and preparing to go in-store

Today's Color Trends

Interested in an overview of current color trends in flooring and home fashion?